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"The Three-Click Strategy"
Did you know that most sales are abandoned in the shopping cart?
Strange, considering that the customer had already decided to buy. So
what was it that stopped them in their tracks at the last minute?
According to research done by numerous marketing companies, it is the
cumbersome aspect of online shopping and the inconsistency of shopping
carts that makes customers abandon their purchase in the home stretch.
What can you do to make sure your customers don't say, "Forget it!"
just before you make a sale? One thing you can do is incorporate a
standard shopping cart system. Explore the new and improved shopping
carts available to you. These new shopping carts are designed to take
the redundancy out of the purchase process, enabling you to provide a
standard, efficient, and above
all, simple shopping experience.
What Should You Look For in a Shopping Cart? The three click strategy.
Choose one that allows you to keep the sales procedure to three clicks
or less from the point of entry to the point of sale.
By Kevin Nunley
http://www.drnunley.com
Website not selling? Get Kevin's MASSIVE 1-2-3 Promotion Program. You
get a press release sent nationwide, article to 2,200 editors, killer
sales letter, and ezine ads to thousands. See http://drnunley.com/123.htm
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